Commercial Photographer in Minneapolis
I'm Petter Berg — a commercial and advertising photographer splitting my time between Minneapolis, Minnesota and Gothenburg, Sweden. That dual presence gives me something most local photographers can't offer: a Scandinavian visual sensibility paired with deep roots in the Twin Cities market.
My work sits at the intersection of lifestyle, adventure, and brand storytelling. I've photographed campaigns for Volvo Cars, Oakley, Peak Performance, and Husqvarna, and collaborated with some of the world's top advertising agencies including Forsman & Bodenfors, BBDO, and McCann. Whether you're a Minneapolis-based brand looking for a fresh perspective or an agency sourcing a photographer for a regional campaign, I bring global experience to every local project.
A Scandinavian Eye in the Midwest
There's a reason Scandinavian design is synonymous with clean, purposeful aesthetics. Growing up in Sweden and working across Europe gave me an eye for light, composition, and restraint that carries through everything I shoot. It's a visual language that resonates particularly well with brands that value authenticity over artifice.
In Minneapolis, that perspective stands out. The Twin Cities has a vibrant creative scene — from agencies on the Nicollet Mall to startups in the North Loop — and I've found that my background gives clients something they can't get from a purely local photographer: images that feel both grounded and global.
Services for Minneapolis Brands and Agencies
My background as an art director means I don't just show up and shoot. I understand the brief, the brand guidelines, and the end goal. That translates to fewer revision rounds, faster turnaround, and images that fit seamlessly into your campaign from day one.
I offer commercial and advertising photography — full campaign shoots from concept through delivery, crafted to align with your creative vision. My brand and lifestyle photography captures authentic moments that tell your brand's story without feeling staged. I create content tailored for digital campaigns, social media, and web across Instagram, LinkedIn, and beyond. I'm also available for corporate portraits and team photography, as well as outdoor and adventure shoots for brands in the sports, outdoor, and active lifestyle space.
From Art Director to Photographer
Before picking up the camera full-time, I spent years working as an art director and designer at creative agencies. That experience shapes every shoot I do — I think in terms of layouts, narratives, and how a single image works within a larger campaign ecosystem.
For agencies, that means working with a photographer who speaks your language. For brands, it means getting someone who understands not just what looks good, but what works.
Clients and Collaborations
Over the years, I've had the privilege of working with brands including Volvo Cars, Oakley, Yamaha, Peak Performance, Intersport, Husqvarna, Scania Trucks, ICA, Nordic Spirit, Maurten, and Länsförsäkringar. On the agency side, I've collaborated with Forsman & Bodenfors, BBDO, McCann UK, Stendahls, Isobar, and several others.
Based in Minneapolis, Available Worldwide
My home base alternates between Minneapolis and Gothenburg, Sweden, but my work takes me wherever the project leads — from the Canadian Rockies to the Austrian Alps, from London ad agencies to Midwest brand headquarters. If your project requires travel, I'm built for it.
For Minneapolis and Twin Cities clients, I'm readily available for both studio and on-location shoots throughout Minnesota and the greater Midwest region.
Let's Talk About Your Project
Looking for a commercial photographer in Minneapolis who brings more than just a camera? I'd love to hear about your project. Book a quick call below, or reach out directly at info@petterberg.com.
Adventure Brand Photographer · Reklamfotograf Stockholm · Reklamfotograf Göteborg · About Petter Berg · Portfolio: Lifestyle · Portfolio: Commercial
